The BlueFit Foundation was established in 2009 to provide sport and recreation to children who would otherwise not participate due to financial hardship. Fully and partially funded programs are available throughout the year,
The BlueFit Foundation programs are managed by BlueFit Pty Ltd at leisure facilities they operate on behalf of local councils. With many staff donating their time, this provides great economies to deliver as many programs as possible with the funding available. BlueFit donates the majority of the operational funds required to operate Foundation programs, however specific programs can be funded with the generous donations of companies and individuals. The Foundation also applies for government and charity grants when applicable.